Note – This article was an email that was sent out to my subscribers on 31st July, 2021. To become a subscriber for my future emails, you can fill up the form at the end of this article. I send emails related to my current experiences in the Online Coaching industry, lessons related to digital marketing and even some raw and hard hitting personal development advice (no woo-woo stuff).
I follow a very successful entrepreneur whose Instagram account got shut down for no reason.
He posted this today on Facebook:
This is why I keep saying your business should never rely on social media.
The number one rule of an online business is to always build your email list.
That’s why I emphasize so much on creating a lead magnet course in Online Course Launchpad.
Your email list can never be taken away from you.
Unlike social media followers, not even your email marketing provider can take it from you.
That’s why an email list is counted as an actual asset when it comes to accounting for businesses.
I talk more about this in detail in my article on the TikTok ban that happened earlier this year.
I hope this tip helps you grow your business in a correct and secure manner.
Want to learn the entire process of creating and selling online courses and starting an online coaching business?
Then check out my main course called Online Course LaunchPad which takes you from A to Z of launching your first ever online course.